August 10th, 2024
New platform empowers associations and professional networks to fix their broken member experience.
Journey by Forj brings the power of community together with the importance of learning all in a single, modern platform to better attract, engage and retain members.
As an innovative SaaS company, Forj has been studying and researching member experience for the last five years. Year-over-year Forj noted three remarkable trends regarding modern member behavior:
- Why members join: to learn
- Why members stay: to connect
- Why members leave: due to siloed, outdated, clunky member experience
Journey by Forj fixes this broken experience and empowers the professionals who make our world better through a simple modern platform to connect with one another, learn in traditional and new ways and grow their skills, potential and happiness.
“We know the impact Journey by Forj can have is massive. As work has become more specialized and virtual, today’s professionals are taking control of their career journey and turning to professional communities.” said Kurt Heikkinen, Forj CEO. “Associations and professional networks have untapped potential to meet these needs, advance their mission and grow their business. An organization with 10,000 members can conservatively realize upwards of $1M in annual revenue growth by bringing community and learning together.”
“Today’s users expect, and demand, intuitive technology through every facet of their lives,” says Dhaval Vasavada, Forj CTO. “Think about our own consumer behavior. Seventy one percent of us expect companies to deliver personalized interactions and seventy six percent of us are frustrated when this doesn’t happen. Technology that influences the way we learn should be no different.”
